Client Attraction & Conversions

[VIDEO] How to stop wasting valuable dollars on the wrong Facebook ad placements (for coaches & consultants)…

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How to stop wasting valuable dollars on the wrong Facebook ad placements (for coaches & consultants)… Understanding the power of immediacy and context in your Facebook ad campaigns… Click below to watch this quick (yet highly powerful) video replay >>   << Learn more about Funnel Fanatics here >>

Are You Running A Business Or Just A ‘Promotion’?

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I read a sort of sad story the other day… This person in a group posted how they ran their first Facebook Ad… The ad was for a physical product… They got no sales… (I don’t know how long the ad ran, I’m assuming NOT VERY LONG, maybe a day, or a week tops)… Person is crushed… as we ALL would be, right? But then… then… here’s the kicker (sad part)… person says they need to get some cash rolling in… wait for it… SO THAT… they can re-design the packaging, get a cooler looking website, and better branding, etc. […]

How To Stop Trading Your Time For Money

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If you’re anything like us, you started your own business with dreams of making insane amounts of money, never being tied down to the local, unpredictable economy, and never having to answer to “the man” again. You probably had dreams your days would go like this… You’d wake up whenever you wanted and never have to set an alarm clock because you live life on your own terms… You’d have the time and financial freedom to take a vacation whenever you wanted and travel to exotic destinations… You’d be able to finally earn an income doing what you love… without […]

Content Marketing Tips To Attract More Clients

  • Content Marketing Tips To Attract More Clients Content Marketing Tips To Attract More Clients

    Content Marketing Tips To Attract More Clients

We get a lot of questions about content marketing… How do I write content for my email marketing? What particular thing should be in my content to increase engagement? What kind of content marketing makes money? Is there a difference? Or is all content equal? A lot of gurus out there reach the “just give” approach, and that advice is so generic and wide-sweeping that makes it hard to put into practice. “Just Be Giving” is not exactly an actionable tip to content marketing. What does “just give” look like? The truth is that most gurus give that fluffy advice […]

All Marketing Is ‘Theory’ Until Tested

  • All Marketing Is ‘Theory’ Until Tested All Marketing Is ‘Theory’ Until Tested

    All Marketing Is ‘Theory’ Until Tested

Most Sunday afternoons I like to chill out and spend some time reading business books. Gots to keep the wheels a turnin’ and the iron sharpened, right? I almost always walk away with nuggets of wisdom that I immediately implement in my biz. Well a few Sundays ago I was in the middle of my page when it hit me… It was like wisdom from the heavens. I hopped up. Ran to my computer and started whittling away at my keyboard. (Picture rabid squirrel meets acorn after 40 day fast… yeah it was intense) Now before I get into all […]

Why following what the ‘big dogs’ are doing is costing you big time

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Every weekend Robin and I go out and have us a little ‘family flyin’ time’… I’m an avid RC airplane and helicopter enthusiast (well, I guess you could say full on fanatic) and we kind of make it a ‘family weekend’ thang. A few weekends ago we were out at the park flying when an incredibly valuable business lesson came out (I’ll dig into that in just a second)… …And it really got us talking about entrepreneurship and online business as a whole. You see almost every single client we work with 1-on-1 has the same issue when we start […]

10,621 (Raving) Facebook Fans In 15 Days

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  • raving-facebook-fans

Here’s a cool story about how Robin and I built a fan page with over 10,000 raving fans in less than 15 days… One evening Robin and I are just chilling out on the couch watching our normal evening of shows and chit-chatting… Usually this chit-chatter leads into something about marketing (we can’t help it, we breathe this stuff)… Either a commercial pops on that is genius or we hear something that strikes a chord and… …BAM! We’re off to the races. Well on this particular evening something stuck out to the both of us, at the very same time. […]

Money Is Attracted To Speed

  • Money Is Attracted To Speed Money Is Attracted To Speed

    Money Is Attracted To Speed

“Money is attracted to speed” I gotta tell you a story about what happened recently (and give you a little butt-kicking out of love, haha)…  Couple weeks ago we did double VIP Intense Strategy Planning Days with a client. So not sure if you know what a “VIP Day” is… but basically we spend 6 hours of intense, focused, hardcore strategizing your marketing and revenue paths for your business. We either give you your first plan, or we revamp what you have going on and optimize the crap out of it so that you can keep doing EXACTLY what you’re […]

This brand is so ‘arrogant’… (The Psychology of REAL Branding)

  • This brand is so ‘arrogant’… (The Psychology of REAL Branding) This brand is so ‘arrogant’… (The Psychology of REAL Branding)

    This brand is so ‘arrogant’… (The Psychology of REAL Branding)

A few weeks back Robin and I were in San Diego for business and pleasure.  And let me tell ya’ San Diego is absolutely beautiful amigo…  Being the craft beer connoisseur I am (Robin says ‘beer snob’ but whatever 🙂 )…  I just had to visit the ‘Stone Brewing Company’. So we decided to make a whole day of it.  Robin’s actually a very good sport and genuinely enjoys many of my ‘man’ things with me.  So we follow the GPS exactly.  We arrive at the location.  But to our surprise there is no sign.  No logo.  Nothing at all […]

The Exact Opposite Of ‘Client Attraction’

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Just the other day I get a little ding on my computer while working on some stuff… {A little disclaimer here} This post is not for the willy-nilly, faint of heart or easily offended. What I’m sharing is just a good ‘ol kick in the marketing pants (sometimes we all need that)… So be ready for some brutal honesty and a bit of ‘hard truth’… Ya ready? Ok cool… Now the ding was a private message on Facebook from someone who I don’t know at all… Which isn’t always bad… we LOVE meeting new folks… Anyways… The message went like […]

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