List Building & Lead Generation

5 Reasons Great Coaches Go Broke: Discover Why So Many Online Coaches With Great Ideas Go Broke… And How You Can Avoid The Same Traps

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If you’re an online coach or mentor who is STRUGGLING to grow and scale your business, you’re definitely not alone. Trust me… Over the years, Mike and I have seen a lot of the same struggles going on with coaches in all kinds of niches. These mistakes, hurdles, and traps bring even the greatest coaches to the brink of bankruptcy, and I don’t want to see that happen to you… You have an important message, talents, and unique gifts the world needs (plus, we want to see you make craploads of money and live more awesome)… So today, I’d like to […]

How To Stop Trading Your Time For Money

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If you’re anything like us, you started your own business with dreams of making insane amounts of money, never being tied down to the local, unpredictable economy, and never having to answer to “the man” again. You probably had dreams your days would go like this… You’d wake up whenever you wanted and never have to set an alarm clock because you live life on your own terms… You’d have the time and financial freedom to take a vacation whenever you wanted and travel to exotic destinations… You’d be able to finally earn an income doing what you love… without […]

Content Marketing Tips To Attract More Clients

  • Content Marketing Tips To Attract More Clients Content Marketing Tips To Attract More Clients

    Content Marketing Tips To Attract More Clients

We get a lot of questions about content marketing… How do I write content for my email marketing? What particular thing should be in my content to increase engagement? What kind of content marketing makes money? Is there a difference? Or is all content equal? A lot of gurus out there reach the “just give” approach, and that advice is so generic and wide-sweeping that makes it hard to put into practice. “Just Be Giving” is not exactly an actionable tip to content marketing. What does “just give” look like? The truth is that most gurus give that fluffy advice […]

All Marketing Is ‘Theory’ Until Tested

  • All Marketing Is ‘Theory’ Until Tested All Marketing Is ‘Theory’ Until Tested

    All Marketing Is ‘Theory’ Until Tested

Most Sunday afternoons I like to chill out and spend some time reading business books. Gots to keep the wheels a turnin’ and the iron sharpened, right? I almost always walk away with nuggets of wisdom that I immediately implement in my biz. Well a few Sundays ago I was in the middle of my page when it hit me… It was like wisdom from the heavens. I hopped up. Ran to my computer and started whittling away at my keyboard. (Picture rabid squirrel meets acorn after 40 day fast… yeah it was intense) Now before I get into all […]

Are you relying on ‘hope marketing’?

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    Are you relying on ‘hope marketing’?

A few weeks back I sent out a message about ‘client attraction’ which lead me into an interesting  convo over on Facebook… If you haven’t noticed we happen to spend A LOT of time on Facebook.  Why?  Because it works. Facebook is hands down our number one source of leads and new business.  In fact, in the last 7 days alone we’ve done $7250 in sales just off Facebook.  So yeah, it works. Any-hoodle. Back on track now. 🙂 The convo on Facebook started when I saw someone post in a group about one of those ‘like exchange’ thingees…  You […]

#1 Email Marketing Cash Injection Formula

  • #1 Email Marketing Cash Injection Formula #1 Email Marketing Cash Injection Formula

    #1 Email Marketing Cash Injection Formula

Email marketing… Does it work? Are people still using this effectively? Maybe you’ve thought these same things and I can tell you, as I have in the past so often, that YES email marketing not only works but it is one of the most effective and powerful tools in your ‘marketing arsenal’. We’ve been going in-depth on this very topic A LOT over in our Marketing Mega Minds Facebook group (if you’re not yet a member you might wanna hop on over and join… it’s totally free) So what I want to show you in this blog is the {EASIEST […]

The Most Forgotten Ingredient of a Perfect Marketing Campaign

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Most folks spend tons of time on marketing… it’s the lifeblood of your business…But what’s ironic is that most folks are leaving out the most vital ingredient… Why would you want to do all that ‘work’… and then leave out something so important?  Here’s the thing.  Your marketing campaigns aren’t isolated.  What I mean by that is… If you’re selling something online… or you’re trying to get people signed up for a webinar, a teleclass or a workshop… or if you’re trying to fill a live event… your ‘marketing’ doesn’t all sit in ONE PLACE, does it?  I sure as […]

Is Email Marketing Dead?

  • Is Email Marketing Dead? Is Email Marketing Dead?

    Is Email Marketing Dead?

In the day and age of Facebook, Twitter and LinkedIn it seems the idea of email marketing is a thing of the past. Many entrepreneurs have come to believe that they only need to utilize social media to grow their business while ignoring email. And the truth is, that has never been more wrong. In fact, email marketing is hotter than ever. Here are a few facts about email marketing that may surprise you: 91% of consumers check their email daily (ExactTarget). 74% of consumers prefer to receive commercial communications via email (Merkle). The average clickthrough rate for B2B marketing […]

Canada Anti-Spam Law (CASL) & How It Affects Your Business

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Over the last few weeks Robin and I have been hard at work on our new upcoming webinar training “List Building Machine” and during this time we’ve received several questions about the new Canada Ant-Spam law set to take effect on July 1st. Considering that we believe list building to be one of the most important things for your online business we wanted to give you guys the low down on this new law and how it will affect your business. Before we go into the deets here let me just share up front that, “NO this law does NOT […]

Top 2 Areas You MUST Utilize To Maximize Your List Building

  • Top 2 Areas You MUST Utilize To Maximize Your List Building Top 2 Areas You MUST Utilize To Maximize Your List Building

    Top 2 Areas You MUST Utilize To Maximize Your List Building

After the feedback we received last week about our ‘list building BBQ’ we totally had to come back and share some awesome tips on how you can maximize your list building efforts. We LOVE pointing out the BS, non-sense and un-proven theories out there but we REALLY love sharing some REAL, PRACTICAL tips you can use right now to explode your list growth. When it comes to list building one of the most effective and important strategies is to diversify. I spent some time years ago in stock investing (yeah, I actually used to trade options like a mad day […]

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