Facebook

5 Major No-No’s for Your Facebook Timeline Cover

  • 5 Major No-No’s for Your Facebook Timeline Cover 5 Major No-No’s for Your Facebook Timeline Cover

    5 Major No-No’s for Your Facebook Timeline Cover

A Facebook Timeline Cover is the large horizontal image that appears at the top of your Facebook Timeline. This is your opportunity to enforce your brand, get creative and let folks learn a bit more about your business, what you’re about, and what makes you tick.  The best timelines are unique, individualized and send a clear message. Facebook seems like a dream come true for entrepreneurs who are serious about marketing and making sales – after all, you get free real estate to promote all your services, products, webinars, events, etc., right?  But not so fast… As we all know, […]

Facebook Landing Pages and ‘Default’ Pages

  • facebook-marketing
  • facebook-ads
  • tabs-fb

With the advent of the new “timeline” feature becoming mandatory to business and brand pages, Facebook has removed the ability to control a “default” landing or welcome page. Many businesses are upset about this change but as an entrepreneur it is very clear why this major change has taken place; Facebook is going public! Facebook has moved beyond “social network” to publicly traded company and with that comes the need to monetize wherever possible. Facebook, like Google, has been generating revenue through its PPC (Pay Per Click) or “Facebook Ads” stream. It only made sense for Facebook to remove these “default” features for businesses […]

By |December 17th, 2012|Facebook|

Top 3 Tips to drive traffic from Facebook to your website

  • Chilis
  • Toyota

#1: Use teaser content When you post an article, you provide your fans with a clear picture of the content being shared. The post will contain a headline, photo and intro text. But in this case, I am suggesting you provide only a teaser to pique the user’s interest. Some might find this a bit sneaky, and it’s not something you want to do all the time, but it can be an effective way to entice a click. Chili’s does a good job of this on their page. As you can see in the example below, they have posed a […]

By |December 17th, 2012|Facebook|
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