“Money is attracted to speed”

money-attracted-to-speedI gotta tell you a story about what happened recently (and give you a little butt-kicking out of love, haha)…  Couple weeks ago we did double VIP Intense Strategy Planning Days with a client. So not sure if you know what a “VIP Day” is… but basically we spend 6 hours of intense, focused, hardcore strategizing your marketing and revenue paths for your business.

We either give you your first plan, or we revamp what you have going on and optimize the crap out of it so that you can keep doing EXACTLY what you’re doing now, switch some stuff around, or add a few teeny things to make some improvements that easily bring in 4x as much money.

With this particular client, we restructured her membership program so that it serves people better, makes more sense, keeps members in longer before cancelling AND gets members buying more…

We also mapped out AN ENTIRE YEAR’S worth of email marketing and what she would offer at what times during the year… so that she can put it all in place and have her whole year automated.

Then we designed BEEFY funnels to increase the value of every single bit of traffic, and to increase the transactional value of each customer with upsells, cross sells and downsells, etc. The kind of stuff that takes proven things she has sold in the past, and makes those sales worth 3x as much now 🙂

We gave her the plan for her Facebook ads and retargeting for each and every campaign she’s going to run in the year… and all kinds of stuff.

And here’s why I’m telling you ALL THE INTENSE PLANNING we did on that day…

That was just for her EXISTING BUSINESS.

She is starting a NEW BUSINESS too… and we had a whole second day with some mega planning for how to approach her branding, her messaging, her story, what she would offer in a leveraged way, planned out her very first leveraged list building push to build and audience FAST, and all kinds of stuff!

Most people would think that is A LOT of stuff to receive from our 2 coaching days…

So that was on a Monday & Tuesday…

And so when I say “money is attracted to speed”…

By Thursday this chick already “turned on” ONE of the funnels we designed (there were over 25 of them we designed, mind you)…
She built and cranked one of those bad boys up for just ONE-DAY…

And she raked in 81 SALES in one day!

Money is attracted to speed…

Here’s another kicker… her junk WASN’T PERFECT.   There was a big mess-up in one part of the funnel that she didn’t catch until early evening… but IT DIDN’T MATTER!
She was making money with some mistakes floating around out there… while some people are still sitting around THINKING about what they MIGHT DO and thinking forever until they think it’s perfect… while staying BROKE.  I’m not trying to sound harsh, but I kinda am. People need to get this.

Money is attracted to speed.   You’re not going to make money if you’re just sitting around taking FOREVER to get something conceptualized, created, and out the door!

Drives me BONKERS when people are STILL thinking about what they are going to offer to the world (what they are going to sell) A YEAR LATER after I first met them!

There’s no reason to just keep thinking and planning forever. Do you know that ALL MARKETING IS HYPOTHESIS UNTIL IT TOUCHES HUMANS????
Yes.That means you can think until the eons, and you still have the SAME AMOUNT OF RISK that someone who gets something out the door TODAY has…

The big difference is that the person getting theirs out the door TODAY… gets their outcome TODAY… gets their questions answered TODAY… gets their MONEY TODAY!
Longer planning… waiting… and thinking it all through does not make you safer… it makes you broker.

Money is attracted to speed… So get moving 🙂

Leave a Comment

comments