Social Media

42 Tutorials on How To Use Google Plus: The Motherload of Resources

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If you’re not using Google Plus – you’re missing out! Although Facebook and Twitter are essential to marketing efforts, both restrict Google from accessing much of their data (remember they’re competitors). This limits their SEO effectiveness.  But not so with Google+.  So I’m sure by now you’ve heard and seen the major shift towards Google’s social platform but maybe it seems like too much to learn.  We’ve gone ahead and compiled 42 of the best “How to use Google Plus” tutorials below so you can get in the game and start leveraging the marketing power of Google Plus!   Just […]

Facebook Link Preview Not Working? Little Known Secret Fix

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Have you ever shared a URL and found that the Facebook link preview isn’t working properly? You’re going to love me forever for what I’m about to share with you!  Haha 🙂  I’ve banged my head against the wall.  I’ve wasted many hours tweaking the back end of my WordPress website over and over again, trying all kinds of tips. Nothing seemed to work other than ‘waiting it out’ just chalking it up to the good old ‘Facebook Bugs’.  Then sooner or later it would magically show the link preview correctly (sometimes it would be hours, sometimes a day or […]

How You Can Triple Your Income & Influence by Giving Grace

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People are watching you, integrity matters. Do you believe that statement to be true?  Have you ever said that out of your mouth and projected that belief onto other people?  I believe it’s true.  And I’ve said it to other people too.  I’ve even proclaimed it adamantly from the rooftops in opposition of someone’s poor behavior.  But recently I’ve had some great lessons taught to me (by my own mistakes) and I have seen a deeper look into this mentality that may surprise you.  It may convict you and humble you.  It may make you mad and disagree.  It may […]

Having Cojones: How To Turn Followers Into Fanatics

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Ever Wonder How To Create Fanatics Instead of Just Names on Your List? The other day during one of our Marketing Game-Changer training calls one of the students asked me, “How do I create fanatics around my brand, business or movement?”  Great question, right?  Do you use Social Media?  Is it simply ‘online marketing’? Do I need a ‘secret formula’?  These are probably questions you’ve thought or wondered to yourself a few times.  Well the answer was actually pretty simple. Have a pair! What?  Did he just say that? Sure did!  And that’s exactly what I told our student. The […]

Marketing Campaigns vs Real Time Marketing

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Ever been to some websites where they don’t have a bunch of packages listed?  They don’t have all their programs listed out that they run throughout the year? And have you ever thought to yourself, “Man these guys are dumb, they’re missing out on sales because they don’t have this stuff on their website!” Maybe, just maybe they know something you don’t know.  It’s interesting how we judge the success (or lack of it) in a business by things we can only see on the outside.  But when you see something out of the ordinary, it’s always a good idea […]

The New Facebook News Feed and Why Visuals Are Going to be Even Hotter

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Last week Facebook made a huge announcement regarding the News Feed and how content would be delivered. Mark Zuckerberg was quoted as saying that, “We want to give everyone the best personalized newspaper in the world” and he continued to demonstrate that there is a tremendous shift toward the usage and popularity of visuals. You can learn more about the new Facebook news feed here.   Change is Always Good… If you’re an Innovator A lot of folks have been speculating on how the new newsfeed will affect a business’s visibility and EdgeRank and there’s been lots of negative doom […]

Spruce Up Your Social Media Profiles & Posts with Text Symbols

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Text symbols can make your social media profiles and posts stand out from the crowd. Throw one in here and there on your Tweets, or use them on your LinkedIn profile to draw attention to certain areas. Although they are nice little attention-getters, they can get real old, real quick.  So make sure you use these text symbols wisely.  Don’t go overboard with text symbols in every single thing you post.  Only use them for emphasis every once in a while. Here are a bunch we’ve compiled together for you.  Just copy and paste them wherever your little heart desires. […]

By |February 5th, 2013|Social Media|

Using LinkedIn Marketing To Effectively Reach Your Market

  • Using LinkedIn Marketing To Effectively Reach Your Market Using LinkedIn Marketing To Effectively Reach Your Market

    Using LinkedIn Marketing To Effectively Reach Your Market

  Using LinkedIn Marketing to Effectively Reach Your Target Market LinkedIn, simply put, is the world’s largest professional network with over 120 million users and members worldwide. LinkedIn has become the hub for professional networking, ideas, discussion and engagement and is growing every day. LinkedIn prides itself in “giving you the keys to control your online identity”. A LinkedIn profile is highly indexed by Google and rises to the top of search results very quickly when optimized correctly. Because LinkedIn is highly searchable both internally and externally creating targeted, optimized profile is key to success on LinkedIn. Building your profile […]

By |January 17th, 2013|LinkedIn|

Top 20 Tips to Improve Your LinkedIn Profile

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Top 20 Tips to Improve Your LinkedIn Profile LinkedIn is growing daily and more and more entrepreneurs, sales professionals, business coaches and small business owners are recognizing the tremendous power and leveragability of LinkedIn. The key to success with LinkedIn is having a well optimized profile that speaks a clear message and invites engagement from those who be the best connections for you. With this in mind we created a “Top 20” list of tips and ideas that YOU can implement to improve your LinkedIn profile and maximize your usage.  Here’s how you can improve your LinkedIn profile below: Profile […]

By |January 16th, 2013|LinkedIn|

5 Major No-No’s for Your Facebook Timeline Cover

  • 5 Major No-No’s for Your Facebook Timeline Cover 5 Major No-No’s for Your Facebook Timeline Cover

    5 Major No-No’s for Your Facebook Timeline Cover

A Facebook Timeline Cover is the large horizontal image that appears at the top of your Facebook Timeline. This is your opportunity to enforce your brand, get creative and let folks learn a bit more about your business, what you’re about, and what makes you tick.  The best timelines are unique, individualized and send a clear message. Facebook seems like a dream come true for entrepreneurs who are serious about marketing and making sales – after all, you get free real estate to promote all your services, products, webinars, events, etc., right?  But not so fast… As we all know, […]

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